About

Petal + Ash is a luxe lingerie brand, currently in development, with a mission to prioritize ecologically innovative materials and beautiful design. Made to move with your body, feel soft on your skin, and leave nothing behind — on your body or the planet.

We believe in…

Coming Home to Your Body

From the way your lingerie fits to the way it feels, true beauty begins with being comfortable in your body. We design pieces to support you from the inside out — because comfort is not a luxury, it’s a ritual.

Breathing Easy

Your undergarments shouldn’t be made from fossil fuels. That’s why we use materials and dyes free from synthetics and harsh chemicals. Because what touches your skin first should breathe with your body.

Radical Integrity

We hold ourselves to uncompromising standards of transparency and care — for your body and the planet. Every fiber, dye, and detail is chosen with intention. Sustainability isn’t a layer we add in, it’s a circular system we design for from the beginning. Our pieces are made from nature and safe to return to nature, not sit in a landfill.